Author: Jaspreet Singh

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Some Unsafe Link Schemes to Avoid in 2014

Even the slight mention of link schemes is sufficient to give search marketers nightmares. Google clearly despise them, and is not shy to take appropriate action if deemed necessary. Of course, the search mogul’s willingness to use force has made this issue notorious. Link scheme is a heinous crime, as affirmed by Matt Cutts multiple

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8 Tips to Help Your Business Grow in the Digital Age

Throughout my experience, numerous individuals have asked me about digital marketing strategy. In fact, this question invokes countless interpretations in the online market. So, I am not surprised to see people getting confused and paranoid while crafting a strategy to win the digital market. Sadly, blatant and biased views flood the online landscape. Most of

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Content Marketing in 2014: Your Business Will Collapse without These 17 Tricks

The rise of the internet gave birth to a platform where business can interact with prospective customers. The initial days of web resembled Wild West. There were no rules and regulations in the place. But, things were about to change. Google came to its senses, and established law & order in the marketplace. The most

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Link Building in 2014: Some Grave Mistakes to Avoid This Year

With Google exercising its position as the uncontested referee in the search landscape, numerous ancient practices have succumbed to injuries. Even numerous search marketers have accepted their misfortune; instead of finding the way out of the mess. Many of them seek professional advice. In fact, plenty of such confused souls come to me, seeking the

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How to Display Your Business’s Contact & Local Info in Google’s Results Page?

Now You can Display Your Customer Service Number in Google Like this using appropriate Mark-ups. Every single business entity appears thirsty for maximum visibility on internet. They employ numerous tactics to reach out to prospective customers. Interestingly, Google’s latest move indicates its concern for such motives. Alternatively, it could be aimed at end users, pursuing

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Learn How to Improve and Capitalize on Google Place Listing

The business world has moved on from yellow pages to the internet. In fact, every single business is striving to grab a share of the online market pie. Interestingly, Google also seems fervent on encouraging business to utilize the web in an efficient manner. Among different features, Google places definitely need a special mention. I

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Blog Length and Rankings: The Relationship Is Closer Than You Ever Imagined.

If you follow blogs religiously, you’re not alone in the online universe. Millions of readers have found solace in such outlets. People have embraced reading online, fueling the blog revolution. This quiet and somewhat subtle transformation is supported by Google, which has openly declared its love for informative and engaging content. Keeping the provision of

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How to Design & Optimize Landing Page for Increasing Conversions?

With every search marketer fanatically obsessed with drawing maximum traffic, one key aspect gets unfortunately overlooked. I am talking about landing pages and its implications on organic visits, first impression and of course profits. In the present quality-driven market circumstances, you require exceptional tactics to properly design and optimize your landing page. Landing pages equal

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How Page Speed Impacts Ranking of Your Website?

Don’t you hate it when a site takes too long to load? All of us do actually! We live in a fast-paced world and always fantasize about fast cars, smartphones, and computers. This obsession with speed isn’t going away anytime soon. Interestingly, the online world is also getting drowned in the same torrent. Google also

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Off Page SEO Link Acquisition 2014 & beyond: The ‘Brand’ Way

It is 2014, a year that has brought an Internet Revolution in India. With so many e-commerce companies and other online businesses setting up, people are now aware of Search Engine Optimization and its ability to drive free traffic and sales. Whether it was 10 years ago in western countries or now in India, SEO

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Top Eleven Qualities to Look For Before Hiring a SEO Consultant

When Internet was born in the early 90’s, no one actually realizes its potential to revolutionize human life. A few decades down the line, we can’t imagine our life without it. Every living soul in the world is presently connected to web, and the remaining ones are on the verge of joining the bandwagon. So,

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The Ultimate Guide to Remove Mugshots from Internet

Imagine a quick search on Google opening up the dark side of your past. Even a slight mention of such scenario is certain to cloud your mind with worries. Unfortunately, numerous sites have cropped up on web, possessing mug shots of numerous arrested individuals. In fact, scores of people are learning about this practice the