Why Do Auto Repair Shops Need SEO?

Think about it. Where do you go when you need to find a product or a service? The internet, of course!

In today’s day and age, the first place people turn to when they need to locate a business is the world wide web. Gone are the days of yellow pages and phone books. The internet has dispensed with them. Now, all you need to do is type your query into Google-and wait a few nanoseconds for the contact details of the most relevant businesses!

That’s precisely why you need SEO for auto repair shops. After all, most auto repair customers simply Google their query and call the first available number. An unoptimized website simply has no chance of appearing among the top results, making you invisible to potential customers. Conversely, a well-optimized website is easily visible to searchers and can lead to a surge in customer calls.

 

What Are The Benefits Of SEO?

By far the biggest benefit of SEO auto repair is its ability to get your business in front of potential customers. This is done by ensuring a good rank for your website on the search engines. The result is a corresponding rise in leads, customer numbers, sales, and revenue.

Apart from improving leads and conversions, SEO also has a number of additional benefits including:

1. Brand awareness: It introduces people to your brand and familiarizes them with your business which gradually leads to more purchases and expansion in your market share.
2. Brand credibility: A good search ranking improves your trust quotient compared to the competition.
3. Improves user experience: Since a good part of SEO also has to do with improving user experience, optimizing your website for the search engines simultaneously improves usability.

 

Why Do I Need An SEO Agency?

Although the basic principles of SEO are quite simple, the execution of an SEO campaign is a highly technical job that needs to be carried out by trained SEO experts. A proper SEO process comprises nine different steps that require a high order of technical proficiency. Apart from technical prowess, successful SEO also requires an in-depth knowledge of the Google Search algorithm. All these skills and expertise are only available with trained professionals.

Another major advantage of working with an SEO agency is that it takes the burden of SEO off your back and allows you to focus on your auto repair business. A professional SEO agency brings both experience and expertise, significantly improving your chances of success in the SEO game.

If you want to know how to get a business ranked for auto repair SEO, simply drop us a message. We will draw up a customized SEO strategy.

 

Will You Guarantee Results?

Yes, we will. While it is theoretically impossible to guarantee the results of SEO due to the highly secretive nature of the Google Search algorithm (the company keeps it under wraps to prevent unscrupulous elements from gaming the system), this hasn’t deterred some agencies with complete faith in their own abilities like SEO Corporation from offering guaranteed SEO Services.

Guaranteed SEO is a win-win situation for the client because it promotes accountability on the part of the agency and prevents any wastage of money for the client. Our guaranteed SEO services come with an assurance that we will bring 60% of medium competitive keywords on the first page of Google, Yahoo or Bing. In case the keywords are highly competitive, we will give you a tentative date within which we will try and achieve our goal. Our guarantees are based on an in-depth understanding of SEO and confidence in our skills rather than access to any special method or technique. Find out more about our guaranteed SEO program here.

 

How Long Does It Take For The Results Of SEO To Show Up?

 SEO results take longer to show up compared to other digital marketing techniques such as paid marketing and social media marketing. However, the results of SEO are also more sustainable. You can start seeing the results of SEO within the first month itself. The full results of SEO generally take about six months to become fully visible.

 

How Much Does SEO For Auto Repair Cost?

 The cost of auto repair SEO generally depends on the volume and complexity of the job. Generally speaking, good quality SEO costs anything between $750 and $2000 per month for a medium-sized business. SEO Corporation offers highly competitive rates starting at $499 per month with no compromise on quality. Contact us to find out more.

 

What Is Your SEO Process?

We follow a 9-step auto repair SEO process that is based on international best practices. Here is a brief overview of our world-class optimization technique.

 

1. Understanding the requirements: Our first step involves interviewing the client to understand their requirements and gauge the scope of work.
2. SEO audit: Next, we put your website under the scanner to assess its strengths and weaknesses.
3. Competition analysis: This is a crucial step where we analyze the websites of competing auto repair shops and mine them for information on keywords, backlinks, and so on.
4. Creating a strategy: Armed with the above information, we create a suitable SEO strategy for your website taking your overall marketing plan into account.
5. On-page optimization: We use a variety of sophisticated SEO tools such as SEMrush and SEOprofiler to uncover important keywords and place them strategically in your website to help Google crawlers.
6. Off-page optimization: Arguably the toughest part of the SEO process, this is where we try and get high-DA backlinks to improve the authoritativeness of your website.
7. Technical optimization: In this phase we create HTML and XML sitemaps, improve page load speeds, check your server for errors, and so on.
8. GMB optimization: It is a key step where we first claim–and then optimize–your Google Maps page. GMB presents businesses with another avenue to get leads and conversions in addition to the website.
9. Analyze the results: Finally, we wait for the results to come in and make changes accordingly. We address the weak points and boost the strengths to make your website irresistible to Google!

If you are looking for reliable auto repair SEO service, we can help. Benefit from high-quality services at price points that will suit your budget.

 

8.What Are The Top Lead Generation Sources For Auto Repair?

GMB listing, blogs, Google Ads, Facebook ads, local directories, and industry-specific directories are some of the most important online lead generation sources for an auto-repair business. A comprehensive digital marketing strategy including auto repair shop SEO is likely to lead to a huge surge in customers and help increase your market share.

 

What is GMB?

GMB or Google My Business is a means to get your business listed on all Google products such as Search and Maps. GMB optimization refers to a series of steps aimed at improving your GMB ranking. It is a key activity for any local business because a well-optimized GMB page has a good chance of appearing in the three-pack listing on the first page of a SERP (search engine results page). The prime position on the page assures any business that appears on it of a large number of leads.

 

Why Do I Need GMB Optimization?

It isn’t easy for a business to appear on the Google three-pack listing. That is why it is necessary to optimize your GMB page. GMB optimization includes several processes such as updating your business details, ensuring NAP (name-address-phone number) consistency, adding photos and videos, getting reviews and backlinks, and so on. Click here for detailed information on our GMB optimization services.

 

What Are The Top Online Directories For Auto Repair?

Not all directories are equally effective when it comes to auto repair. Here is a list of some of the most important ones you should target:

1. Google Maps/GMB
2. Yelp
3. Facebook Business
4. Yahoo Local
5. Bing Places for Business
6. Angie’s List
7. Foursquare
8. Citysearch
9. RepairPal
10. YP (YellowPages.com)

While registering your business on online directories, don’t forget to ensure that your NAP details are exactly the same across all platforms (including your website). Even the slightest inconsistency in these details could negatively affect your GMB rank.

 

What Topics Should I Choose For My Blogs?

While choosing blog topics, it is a good idea to write on subjects people want to know about. Here is a list of popular questions related to auto repair that people ask on the internet. Use them to come up with some interesting blog ideas.

1. How to find the best auto repair shop?
2. How to find a good auto mechanic in a new city?
3. When should I use a car repair service?
4. How to find the best auto body repair shop?
5. What services are available in an auto repair shop?
6. How to know which auto repair shop is authentic?

 

Please List The Best SEO Strategies For Auto Repair Businesses.

Since auto repair is a mainly local business, local SEO and GMB optimization play a crucial role as major lead generation strategies. Here is a list of five best strategies to include in your SEO auto repair campaign:

1. Local SEO: Use geo-targeted keywords to make your business visible to a local audience since this is where most of your leads are likely to come from.
2. GMB optimization: This is a key step that can help you augment your leads and conversions in addition to organic SEO.
3. Citations: Target the right online directories for effective SEO. See the question “What Are The Top Online Directories For Auto Repair?” for a list of the most appropriate online directories for your business.
4. Focus on conversions: The following tips will help you maximize conversions and generate more sales and revenue:
   1. Displaying your contact details prominently on every page of your website.
   2. Adding your business hours on every page.
   3. Adding a call-to-action button on every page.
   4. Embedding a Google Maps location on your Contact page.
   5. Adding a Request A Quote button on every page.
   6. Adding a Testimonials section on your website.
   7. Displaying quality certifications on your website.
   8. Creating an FAQs page or section.
   9. Adding links to reviews on online directories such as GMB and Yelp.
   10. Adding a coverage area for your services.
5. Page-load speed and mobile responsiveness: With many of your customers being likely to call you from the road after experiencing a breakdown or collision, a mobile responsive site with good page-load speed is of critical importance to your business.

While these are generic tips that work for most auto repair businesses, an effective strategy can only be created after taking into account the unique circumstances of your business. Get in touch if you are looking for a reliable agency providing SEO for auto repair.

 

Why Is Local SEO Important For Auto Repair?

Auto repair, by its very nature, is a local business. Most of your customers are likely to be from the neighborhood. They will either have their residences in the adjoining areas, or call you from roads in the vicinity after experiencing a car breakdown or an accident. Such people usually Google auto repair shops in the vicinity and call the first available number they see. That is why local SEO for auto repair shop is of paramount importance for your business.

If you wish to rank on local search, you must include keywords that people in the vicinity are likely to use while searching for your business. For example, if you are located in the Los Angeles area, keywords like “auto repair shop Los Angeles,” “Los Angeles auto repair,” and “auto collision repair Los Angeles” are likely to yield more leads than, say, a generic term like “best auto repair shop.”

It is also vital to optimize your GMB page while performing auto repair local SEO because it can help you multiply your leads. Click here to know more about our GMB optimization services.

What Is Link-Building? Why Is It Important For My Website?

Link-building refers to the process of obtaining links to your website from external online sources. It is one of the most challenging parts of SEO and also one of the most important. Backlinks are among the three most important ranking signals for Google, which uses them to determine the reliability and authoritativeness of a website.

While the number of backlinks is certainly important, so is the quality of websites they come from. In fact, backlinks from reputable, high-authority websites can boost your SEO by a significant margin, while those from shady websites may actually have a negative impact on the same.

Some of the traditional ways of link-building include guest blogging, getting links from industry and alumni directories, building broken links, working with journalists and important bloggers, and so on. Once you choose to work with us for auto repair SEO, you need not worry about backlinks. We will help you obtain them through our quality-link building services.

 

Do I Need SEO Even If I Don’t Have A Website?

Yes! That’s because we can still help you use the internet to get leads by optimizing your GMB page. A strong GMB page has a better chance of ranking in the three-pack listing, turning into a major lead-generation instrument. Watch your sales and revenue grow with a robust and well-optimized GMB page.

At the same time, a well-optimized website has its own place among lead generation strategies and is a vital necessity for auto repair shops in today’s day and age. If you don’t have a website, we can help you build one through our website development services.