In today’s competitive landscape, online marketing is a key to achieve great outcomes for any business. And the game starts with the website speed optimization. Optimizing big websites is much easier as compared to small websites. The reason is the budget. As big websites carry heavy marketing budget, marketers have more options. On the other
Unarguably every search engine optimization process starts with the keywords research—the phrases search engines attach a lot of importance as a ranking factor. Understanding keywords research seems an easy task from the hindsight; but believe me, it’s the trickiest strategy to master in SEO. Choosing the right keywords perfectly weaved in a well-written piece can
You want to start a blog or website and conscious about the mobile-optimized experience. Kudos for your sensitivity towards the user experience of websites. That means you care for your users. Don’t get too worried about it. You should think about SEO first and it will take care of a mobile experience on its own.
There are several different approaches to SEO link building, but with Google penalizing every possible shady link-building technique; it’s extremely tough for small businesses to build a high quality linking strategy. Therefore, the success of your business’ SEO is largely going to depend on how innovative you can get. Follow these four points and you’ll
Mark Evans, CEO of [ XXXXX] [Name not disclosed due to Non-Disclosure Agreement], was not at all happy as his venture was not doing well. There was hardly any traffic on the site and leads were simply non-existent. He was completely clueless about how he must deal with this problem. Business Goals To increase traffic
As per the latest announcement of Google, AMP pages will now load twice as fast in the Google search as the search engine giant has been able to cut down the time it takes in rendering the page. The speed gain has been largely due to the improvement in the server-side rendering and decrease in
Alright! You are keen on avoiding Google penalties that send website owners in a tizzy whenever they are released out of the blue. Google has so far imposed penalties on websites that were at fault through different algorithmic updates. The search engine giant can find numerous reasons to penalize your website. This is one reason
The world of SEO is fast evolving and many golden tips and tricks of yesteryears have been turned useless by the RankBrain, the epic Google’s algorithm. This has posed innumerable challenges for businesses whether they’re small or big irrespective of the industry and sector they’re working. All of these businesses understand the importance of organic
You have a site designed for desktop users and another one specifically developed for mobile users. But, is it possible to have a site that is equally favourable to both desktop and mobile users? You can handle this requirement with a Responsive Web Design. This has become a must if you want to rank your
In spite of all hype about the death of keywords, it’s still there—very much alive and kicking. However, most SEOs are doing it in a primitive way. We have chosen some uncommon ways to perform this task. It will require you to think out of the box and put that extra effort. The benefit, however,
I am looking to hire an SEO firm in India for my ecommerce business. I am discussing with some of the vendors.” “I have really got a bargain SEO deal. My vendors have agreed to take care of entire SEO effort in a dirt-cheap price! I can’t let it go.” Do you also talk like